Senior Analyst - Data Processing
Dentsu · Media, Advertising & Entertainment
- DGS India - Mumbai - Thane Ashar IT Park; Mumbai
- On-site
- Posted today
About the job
The purpose of this role is to deliver analysis inline with client business objectives, goals, and to maintain, develop and exceed client performance targets.
Job Description:
Job Description
Band/Role : Individual Contributor (Senior IC)
Designation : Senior Analyst
Reports to : Team Leader / First Line Supervisor (AM)
Location : Mumbai
Duration : Full Time
Experience:
3-7 years of experience in Market Research Data Processing Tabulation .
Hands-on expertise in Quantum, SPSS, weighting, coding, and data merging .
Experience managing 8-10 projects independently.
Exposure to Tracking, Segmentation, Copy Testing, and Concept Testing studies.
Key Skills:
Technical Skills
Quantum (mandatory)
SPSS
Weighting, Coding & Data Merging
MS Excel, Word & PowerPoint
Market Research Methodologies (MaxDiff, Segmentation, Tracking)
Soft Skills:
Client & stakeholder management
Problem-solving and analytical thinking
Strong communication skills
Multi-tasking and time management
Ownership and teamwork
Project Management (85%)
Manage multiple projects within timelines with minimal supervision.
Program surveys and ensure quality delivery using the FTR (First Time Right) approach.
Coordinate with clients and internal teams.
Prepare project plans, timelines, and documentation.
Resolve issues proactively and maintain project quality standards.
Other Responsibilities (15%)
Attend training and follow organizational processes.
Manage programmatic platform updates.
Support invoicing and project closure activities.
Qualification
Bachelor’s Degree (mandatory).
Postgraduate qualification in Market Research or Management preferred.
Additional Requirements
Comfortable working in rotational/night shifts and weekends .
Ability to perform in a fast-paced, high-pressure environment .
Demonstrated critical thinking, adaptability, and accountability.
Location:
DGS India - Mumbai - Thane Ashar IT Park
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent