Script Writer - Tarot99/Astro99

Experience: 1 - 4 yrs

We’re Primetrace Technologies, a Sequoia and Tiger Global-backed company ($25M+ raised), and the

team behind:

📱 Crafto – 350M+ Downloads- https://crafto.app/

📱 Kutumb – 100M+ Downloads- https://kutumbapp.com/

Tarot99 - https://play.google.com/store/apps/details?id=ai.onlineastrology.tarot&hl=en_IN

Astro99 - https://play.google.com/store/apps/details?id=com.digi.dost&hl=en_IN

Job Location: Bangalore (work from office)

Experience: 1-5 years

Campaign Ownership & Performance (20%)

Plan, execute, and optimize campaigns across Meta (Facebook/Instagram) and YouTube Ads

Optimize for CPI, CPP, retention, and ROAS

Run A/B tests across creatives, targeting, and messaging

Turn data into insights and scale winning campaigns

Stay updated with platform trends and ad formats

Creative Strategy & Hindi Content (80%)

Write high-converting Hindi scripts for YouTube and Instagram Ads

Create multiple hooks, angles, and concepts for testing

Collaborate on Reels, Shorts, and video ads

Use data to iterate creatives quickly

Leverage regional trends and audience behavior

Scale winning creatives through variations

What We’re Looking For

2–5 years in performance marketing / growth

Experience with Meta Ads and/or YouTube Ads

Strong analytical thinking + decision-making

Excellent Hindi writing and storytelling

Clear understanding of what makes ads convert

Experience with A/B testing and iteration

Ownership and ability to move fast

Experience in mobile app growth or D2C

Familiarity with Reels, Shorts, UGC ads

Basic understanding of editing/design workflows

Experience combining data + creative strategy

Why This Role is Different

Most roles split performance and creative. This one doesn’t.

Here, your scripts drive metrics — and your metrics refine your scripts.